Association Now Archives

 
 

How Leaky Should Your Paywall Be?

By Ernie Smith
September 16, 2019
AssociationsNow

After a period in which media brands embraced "leaky paywalls," they're increasingly starting to tie things down.  But if your digital publication is reliant on ad revenue, you might want to hold off.

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How Big Should Your Livestreaming Footprint Be?

By Ernie Smith
September 9, 2019
AssociationsNow

Sometimes it makes the most sense to host livestreams of your events on your own platforms - but the livestreaming space is evolving and you could be missing opportunities by not changing things up.

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Do You Rely On Open-Source Software?  Offer Your Support.

By Ernie Smith
September 2, 2019
AssociationsNow

A recent scheme by a programmer to attempt to fund his open-source project through advertising drew heavy backlash among fellow programmers, but his bigger point is one associations can appreciate.

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Is SEO Losing Its Luster?  Not Yet, But...

By Ernie Smith
August 26, 2019
AssociationsNow

Evidence is growing that Google increasingly favors its own digital properties over organic search results.  That could be a problem for your web traffic if you rely on SEO.  Here's what to consider.

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Don't Let Your Road Warriors Get Caught Off Guard By Device Recalls

By Ernie Smith
August 19, 2019
AssociationsNow

A recent MacBook Pro battery recall could create headaches at the airport for many travelers - but even if your association isn't a Mac shop, you should be ready for any recall issues that surface.

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